Privacy Notice

Introduction

We ask that you read this privacy notice carefully as it contains important information on who we are, how and why we collect, store, use and share personal information, your rights in relation to your personal information and on how to contact us and supervisory authorities in the event you have a complaint.


1. Who we are

Go-Models International Limited trading as go-models collects, uses and is responsible for certain personal information about you. When we do so we are regulated under the General Data Protection Regulation which applies across the European Union (including in the United Kingdom) and we are responsible as ‘controller’ of that personal information for the purposes of those laws. We use a website hosting operator to host the website, but we still remain responsible for your personal information as the host is only a data processor.


2. The personal information we collect and use

2.1 Information collected by us and how we use it

We collect the following personal information when you provide it to us (the website does not automatically collect the personal information):


Purpose/Activity Type of data Lawful basis for processing including the basis of legitimate interest
To respond to your enquiry which you have raised by filling in forms on our website Identify information
Contact details
Responding to your query
To register you as a new user of our go-models platform Identity information
Contact details
Biometric Data
Your Photos
Financial information
Performance of a contract with you
Consent (in relation to your photos as they may disclose your race or ethnicity)
To provide subscription services Identity information
Contact details
Biometric Data
Your Photos
Performance of a contract with you
Necessary for our legitimate interests (to manage the platform for you and other users)
Consent (in relation to your photos as they may disclose your race or ethnicity)
To forward your comp card along with contact information to External Professionals/Clients Identity information
Contact details
Biometric Data
Your Photos
Responding to your queries from External Professionals/Clients who seek models
To process and complete your registration including:

Manage payments, fees, and charges
Collect and recover money owed to us
Identity information
Contact details
Biometric Data
Financial information
Details of other transactions with us
Marketing and Communications
Performance of a contract with you
Necessary for our legitimate interests (to recover debts due to us)
To manage our relationship with you which will include:

Notifying you about changes to our terms or privacy policy
Asking you to leave a review or take a survey
Identity information
Contact details
Profile information concerning your account and purchasing history
Marketing and Communications
Performance of a contract with you
Necessary to comply with a legal obligation
Necessary for our legitimate interests (to keep our records updated and to study how customers use our products/services)
To aid agents/ agencies, photographers, makeup artists, stylists and other professionals using the go-models platform in preparing a pool of potential models Identity information
Biometric Data
Your photos
Necessary for our legitimate interests (to provide additional services to other users of the go-models platform)
Consent (in relation to your photos as they may disclose your race or ethnicity)
To enable you to partake in a prize draw, competition or complete a survey Identity information
Contact details
Profile information concerning your account and purchasing history
Details of your usage of our website, goods and services
Marketing and Communications
Performance of a contract with you
Necessary for our legitimate interests (to study how customers use our products/services, to develop them and grow our business)
To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data) Identity information
Contact details
Technical IT data
Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganization or group restructuring exercise)
Necessary to comply with a legal obligation
To deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you Identity information
Contact details
Profile information concerning your account and purchasing history
Details of your usage of our website, goods and services
Marketing and Communications
Technical IT data
Necessary for our legitimate interests (to study how customers use our products/services, to develop them, to grow our business and to inform our marketing strategy)
To use data analytics to improve our website, products/services, marketing, customer relationships and experiences Technical IT data
Details of your usage of our website, goods and services
Necessary for our legitimate interests (to define types of customers for our products and services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy)

If we have your consent, we may use your personal data to make suggestions and recommendations to you about other services that may be of interest to you.

We do not knowingly collect any special categories of personal data about you (such as details about your religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership or information about your health and genetic) other than your photos which may disclose your race or ethnicity. We do not collect any information about criminal convictions and offenses.

Please note that while, in order to upload your profile we collect, store and process basic biometric data that you submit to us including (but not limited to) weight, size, dress-size, hair and eye color, this will not include any biometric data that is considered special category data under current data protection laws (i.e. biometric data resulting from specific technical processing which allow or confirm the unique identification of that natural person, such as facial images or fingerprint data).

2.2 Cookies

To make this website work properly, we sometimes place small data files called cookies on your device. Most big websites do this too.

What are cookies?

A cookie is a small text file that a website saves on your computer or mobile device when you visit the site. It enables the website to remember your actions and preferences (such as login, language, font size, and other display preferences) over a period of time, so you don't have to keep re-entering them whenever you come back to the website or browse from one page to another.

How do we use cookies?

A number of our pages use cookies to remember:

  • your display preferences, such as contrast color settings or font size;
  • if you have already replied to a survey pop-up that asks you if the content was helpful or not (so you won't be asked again);
  • if you have agreed (or not) to our use of cookies on this site.

Also, some videos embedded in our pages use a cookie to anonymously gather statistics on how you got there and what videos you visited.

Enabling these cookies is not strictly necessary for the website to work but it will provide you with a better browsing experience. You can delete or block these cookies, but if you do that some features of this website may not work as intended.

The cookie-related information is not used to identify you personally and the pattern data is fully under our control. These cookies are not used for any purpose other than those described in our cookie notice

How to control cookies

You can control and/or delete cookies as you wish - for details, see aboutcookies.org. You can delete all cookies that are already on your computer and you can set most browsers to prevent them from being placed. If you do this, however, you may have to manually adjust some preferences every time you visit a website and some services and functionalities may not work.

You can easily accept or reject the cookies on this website by choosing one of the following links: I accept cookies / I refuse cookies.

2.3 Information collected from other sources

We also obtain personal information from other sources as follows:

  • Automated technologies or interactions. As you interact with our website, we may automatically collect certain technical data (for example, internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and version, operating system and platform and other technology on the devices you use to access this website) about your equipment, browsing actions and patterns. We collect this personal data by using cookies, server logs, and other similar technologies. Please see our cookie notice for further details.
  • Third parties or publicly available sources. We may receive personal data about you from various third parties and public sources as set out below:
    1. technical IT data from the following parties:
      1. analytics providers such as Google based inside and outside the EU;
      2. advertising networks such as Facebook, Instagram inside and outside the EU; and
      3. search information providers such as google, bing based inside and outside the EU; and
      4. Email Tracking Systems like Mailgun and Newsletters System like Amazon SES, inside and outside the EU; and
      5. Hotjar, to track user activities, inside and outside the EU
      6. We are using Freshdesk, a chat and support- platform that connects users with our customer support. We may collect email addresses/names/phone numbers only with the consent of the users, in order to start the chat. The messages and data exchanged are stored within the Freshdesk application. For more information, please refer to their Privacy Policy.
        We are not making use of these messages or data other than to follow up on users’ registered issues or inquiries. Your personal data will be processed and transmitted in accordance with the General Data Protection Regulation (GDPR).
    2. contact information, financial data, and data concerning the products and services you have purchased from us from providers of technical, payment and delivery services Paypal, Klarna, Visa, Mastercard based inside and outside the EU;
    3. identity and contact data from publicly available sources such as Companies House and the Electoral Register based inside the EU.

2.4 Data processing in connection with competitions:

If you participate in a competition, we process the information you provide to us (which will include your photo(s), your answers to the competition questions and your contact information (together “Competition Data”) for the purposes of administering the competition. We need to carry out this processing in order to properly administer the competition and fulfil our contractual obligations to you.

Information provided by you is also used by us to optimise your go-models profile and for marketing purposes (in this case, marketing you: allocation of your profile to interest, age and other marketing relevant target groups and the evaluation of customer interests). We need to carry out this processing in order to fulfil our contractual obligations to you.

We will also use your information to allow us to send you offers (of our own and those of our specially selected partners) tailored to your interests (“Marketing Processing”). We carry out this processing on the basis of your express consent.

Recipient of the data: We will not normally transfer your data to third parties unless you have consented to the transfer but it is understood, however, that part of the competition may involve us promoting your profile and pictures on our social media channels. Once on social media the privacy policies of the individual social media channels will apply.

In general, your data will be stored by us only for as long as necessary, as per section 4 of our privacy policy. Where you have won a prize, particularly a monetary prize, we will be required to keep your details, and details of the prize, on file for 6 years, even if you revoke your consent to processing or request its erasure. In these circumstances, your data will not be processed for any reason other than our obligations to keep records.

Necessity of the processing: The processing of Competition Data is necessary for the administration of the competition. If you do not provide us with this data, you will not be able to participate. You may opt-out of Marketing Processing at any time, as per section 4 of our privacy policy.

2.5 Data processing in the presentation of users:

Purposes of processing: If you request that we introduce you as a model or client or partner to go-models, or you are otherwise taking part in a promotion that we are running, we process the contact and profile information you provide, including your uploaded photo, your bio, etc. (“Profile Information”) for the purpose of administering your account and subscription or your participation in the promotion. We need to carry out this processing in order to fulfil our contractual obligations to you.

Information provided by you is also used by us to optimise your go-models profile, where applicable, and for marketing purposes (in this case, marketing you: allocation of your profile to interest, age and other marketing relevant target groups and the evaluation of customer interests). We need to carry out this processing in order to fulfil our contractual obligations to you.

We will also use your information to allow us to send you offers (of our own and those of our specially selected partners) tailored to your interests (“Marketing Processing”). We carry out this processing on the basis of your express consent.

Recipient of the data: We will not normally transfer your data to third parties unless you have consented to the transfer but it is understood, however, that part of our service may involve us promoting your company, profile and/or pictures on our social media channels. Once on social media the privacy policies of the individual social media channels will apply.

Duration of storage: In general, your data will be stored by us only for as long as necessary, as per section 4 of our privacy policy. In some circumstances, we may be required to keep your details on file for 6 years, even if you revoke your consent to processing or request its erasure. In these circumstances, your data will not be processed for any reason other than our obligations to keep records.

Necessity of processing: The processing of Profile Information is necessary for us to provide our service to you. You may opt-out of Marketing Processing at any time, as per section 4 of our privacy policy.

3. Who we share your personal information with

  • In order to provide you with the services and offers you wish to make use of, we will share your details within our group of companies, namely itellico internet solutions gmbh / go-models international ltd.
  • We may share your information with law enforcement or other authorities, banks, debt collection services, IT service providers or professional advisers including lawyers, bankers, auditors and insurers who provide consultancy, banking, legal, insurance and accounting services
  • We may also share your information with third parties to whom we may choose to sell, transfer or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy policy.

Some of those third-party recipients may be based outside the European Economic Area — for further information including on how we safeguard your personal data when this occurs, see ‘Transfer of your information out of the EEA’. We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

Please also note that other users of the go-models platform will see the contents of your go-models profile.


4. How long your personal information will be kept

We will only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

Your rights

Under the General Data Protection Regulation, you have a number of important rights free of charge. In summary, those include rights to:

  • fair processing of information and transparency over how we use your use personal information;
  • access to your personal information and to certain other supplementary information that this Privacy Notice is already designed to address;
  • require us to correct any mistakes in your information which we hold
  • require the erasure of personal information concerning you in certain situations;
  • receive the personal information concerning you which you have provided to us, in a structured, commonly used and machine-readable format and have the right to transmit those data to a third party in certain situations;
  • object at any time to processing of personal information concerning you for direct marketing;
  • object to decisions being taken by automated means which produce legal effects concerning you or similarly significantly affect you;
  • object in certain other situations to our continued processing of your personal information;
  • otherwise restrict our processing of your personal information in certain circumstances.

For further information on each of those rights, including the circumstances in which they apply, see the Guidance from the UK Information Commissioner’s Office (ICO) on individuals rights under the General Data Protection Regulation.

If you would like to exercise any of those rights, please:

  • email, call or write to us­­­;
  • let us have enough information to identify you (e.g. account number, user name, registration details);
  • let us have proof of your identity and address (a copy of your driving license or passport and a recent utility or credit card bill); and
  • let us know the information to which your request relates, including any account or reference numbers, if you have them.

If you would like to unsubscribe from any email newsletter you can also click on the ‘unsubscribe’ button at the bottom of the email newsletter.

You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we may refuse to comply with your request in these circumstances.

We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.


5. Keeping your personal information secure

We have appropriate security measures in place to prevent personal information from being accidentally lost, or used or accessed in an unauthorized way. We limit access to your personal information to those who have a genuine business need to know it. Those processing your information will do so only in an authorized manner and are subject to a duty of confidentiality.

We also have procedures in place to deal with any suspected data security breach. We will notify you and any applicable regulator of a suspected data security breach where we are legally required to do so.

If you want detailed information from Get Safe Online on how to protect your information and your computers and devices against fraud, identity theft, viruses, and many other online problems, please visit www.getsafeonline.org. Get Safe Online is supported by HM Government and leading businesses.


6. Third-party links

This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy notice of every website you visit.


7. How to complain

We hope that we can resolve any query or concern you raise about our use of your information.

The General Data Protection Regulation also gives you the right to lodge a complaint with a supervisory authority, in particular in the European Union (or European Economic Area) state where you work, normally live or where any alleged infringement of data protection laws occurred. The supervisory authority in the UK is the Information Commissioner who may be contacted at https://ico.org.uk/concerns/ or telephone: 0303 123 1113.


8. Changes to this privacy notice

We may change this privacy notice from time to time when we do we will inform you via email


9. How to contact us

go-models international ltd.

Berkeley Square House
Berkeley Square, London, W1J 6BD London
United Kindom
Company Registration Nr.: 11754288
www.go-models.com
[email protected]
London

go-models.com
go-models international ltd.
Berkeley Square House
Berkeley Square, London
W1J 6BD London
United Kindom
Vienna

go-models.com
itellico internet solutions gmbh
Postgasse 19
1010 Vienna
Austria

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